Resourceful Schatze Page, ditzy Loco Dempsey, and near-sighted Pola Debevoise are three women on a mission: each wants to marry a millionaire. To accomplish this task, they rent a luxurious Sutton Place penthouse in New York City from Freddie Denmark (who is avoiding the Internal Revenue Service (IRS) by living in Europe) and together hatch a plot to court the city's elite. On the day they move in, Loco arrives with Tom Brookman, who had purchased her groceries for her because she "forgot her pocketbook". Tom shows interest in Schatze, but she dismisses him, stating that "The first rule is, gentlemen callers have got to wear a necktie" and, instead, sets her sights on the charming, classy, rich widower J.D. Hanley. While courting the older J.D., she initially fends off Tom's continued attempts to win her over. Eventually, she agrees to several dates, but after every date, she insists she never wants to see him again. Meanwhile, Loco meets grumpy businessman Walter Brewster. He is married, but she agrees to accompany him to his lodge in Maine, thinking it is a convention hall of the Elks Club. As Loco discovers her mistake, she comes down with the measles and is quarantined. Upon recovering, while Brewster is now bedridden with measles, she begins seeing the forest ranger, Eben Salem. When Salem indicates the huge expanse of forested land he is responsible for, saying "this is all mine", Loco mistakenly believes he is a wealthy landowner instead of a state employee overseeing acres of forestlands. Later discovering the truth, she is disappointed and tells Brewster about it on the drive back to New York.
