Uptown Girl is an O.M.G. fashion doll. Her younger siblings are Prim, Proper, Preppy, and Lil Prim. The family also includes Yuppy Puppy and Uptown Meow. Her doll was introduced as limited edition in Fall 2019 and exclusive to the Amazing Surprise set with her friend Downtown B.B. She would later be re-released as a Series 2 Wave 2 along with Downtown B.B. and Shadow during Winter 2020. She was also be apart of the slim/budget dolls.