Creepypasta is a term created to define the horror stories or urban legends that are disseminated through the internet in forums and other social networks in a “viral” way, spreading quickly in the online universe. Creepypasta are narrations written in a very engaging way, usually related to pop culture content or products, such as music, movies, video games, cartoon characters, etc. [3] Unlike urban legends, creepypastas are often supplemented with photos, audio or video related to the story to enrich its content, thus increasing its effect on the reader.
